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Emotions & Trust

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Employee Engagement & Retention

  • Format: Self-paced
  • Course Duration: 1 hr 4 mins
  • SHRM Professional Development Credits: 1.0
  • HRCI General Recertification Credits: 1.0
  • Certificate of Completion (after passing quiz)

Recent studies have found nearly 70% of employees are disengaged! Not only does this hurt the organization’s bottom line with lost productivity and turnover but also its development and growth. With such a competitive economic climate, building an engaged workforce must be a priority!

This course starts with an overview of what employee engagement really is, why we should all care and what can be done to improve it during each stage of the employment life cycle. It’ll also address how emotions play a role in employee engagement and methods to obtain employee feedback.

As HR pros, you can help drive a culture of engagement by taking the lead and learning what you and your team can do to improve and sustain employee engagement. It will not only create long-lasting business results but also establish strong relationships with your organization’s greatest competitive advantage, its people.

HR Jetpack is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP or SHRM-SCP. This program is valid for 1.0 PDCs for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit

This activity, has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). For more information about certification or recertification, please visit the HR Certification Institute website at
The use of the HRCI seal confirms that this activity has met HR Certification Institute's® (HRCI®) criteria for recertification credit pre-approval.

Title: Emotions & Trust
Module: Low Engagement
Duration: 2:51

The connection between company culture and employee engagement is emotion. Culture produces an emotion including everything from fear and anxiety to love and hate and everything in between. It all comes down to how an employee feels. Now, trust has a great deal of influence on these feelings. Think about it. Remember Maslow’s hierarchy from the previous lesson, if an employee does not feel safe or thinks that the Organization is untrustworthy, most likely, they will not engage and their performance will suffer. As a result, the bottom line will suffer.

According to a report, the Trust Barometer, published by public relations firm, Edelman, having trust between leadership and employees is key, however, it is not easy to develop and sadly, four out of five people do not believe that leaders can be trusted to do the right thing, thus employee engagement is not likely.

The report also includes five performance clusters that are important to building trust including Engagement, Integrity, Products & Service, Purpose, and Operations. Out of the five, three were related to people and human interaction.

How does a leader build trust that will have a positive impact on employee engagement? The Edelman study provides suggestions that will serve as a good reminder for your managers.

Ensure they always engage with their employees. If employees feel isolated, then they will become withdrawn.

Be transparent in communications. Do not only tell half the story because it is likely the employees will make-up the other half of the story, and no good can come of that.

Always tell the truth despite it being ugly sometimes. Hard messages, well they are hard to say and are hard to hear, but they are necessary to deliver.

On the same note, be on the front lines during challenging periods. Employees want to see that their leaders are willing to stand up and work toward a solution.

And finally, leaders need to be involved in supporting local charities and good causes, and thus demonstrating that they can show kindness.

The bottom line is this, if employees do not have trust in their leadership, resentment will build and the employee base will crumble. Being a leader takes courage, especially in this business climate where employees need and want a lot more out of their jobs then say fifty years ago. The stakes are so very high nowadays and for those in leadership positions as it is on them to retain their greatest asset, their people.

Instructor: Hayley Buonopane

With nearly two decades in the Human Resources field, Hayley is a subject matter expert with a specialty in workplace planning and development, employee relations, organizational development, and talent acquisition. In addition, Hayley has partnered with C-Suite individuals who are in transition, and who have needed coaching and assistance relating to taking the next step...

Hayley's Full Bio

SHRM Recertification

HR Jetpack® is an official SHRM Education Partner recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP or SHRM-SCP.

HRCI Recertification

HR Jetpack® is recognized by HRCI as an approved provider to offer credit hours towards aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification.

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